HBLR Studio · Paris · Est. 2023 · Creative studio for music, entertainment and culture: brand identity, art direction and campaigns, live and event photography, motion, and websites.
We build the visual worldaround what you make.
Music is where the studio started, and it's still the core. The same eye now works across identities, campaigns, photography, motion and websites for the brands and projects around it: clothing brands, venues, restaurants, shops with a following.
Selected Work
In the Room
Our Services
For releases, events, brands and places that need the whole thing to feel connected.
Logo & wordmark · Type & color system
Brand book & press kit
Posters · Key art · Menus & signage
Merch · Stickers · Packaging
Social · Press · Campaign assets
Launches · Openings · Nightlife
Backstage · Behind-the-scenes
Edited delivery for press & social
Brand & product films
Visualizers · Canvas · Animated logos
Social cuts (reels · stories · shorts)
Launch & event landings
Stores (Shopify · custom)
A CMS you manage yourself
The Process
Direct creative work, one person from brief to handover.
Tell me what you're building, where it needs to land, and when it needs to be ready. We start from there.
We define the visual world together. References, mood, intent · before a single file opens.
Concepts in days. Source files yours. Every format ready.
After delivery, I stay in the loop. Tweaks, follow-ups, evolutions · the project keeps moving with you.
About the Studio
I'm Han, designer, creative director, and the person behind HBLR Studio. I'm also a musician, which means I got into design the way most people do · because I needed something to look right and couldn't find anyone who understood what that meant.
HBLR started in the music world. Cover art, posters, festival identities, merch. It's still rooted there, but the work has grown into full creative direction · strategy and identity, photography, motion and web · for the things around it: a record, a venue, a clothing brand, a place with a following.
On nights off, I'm usually at a show with a camera.
Before You Ask
What does HBLR Studio do?
HBLR Studio is a creative studio in Paris working across music, entertainment and culture. Brand strategy and identity, art direction and campaigns, live and event photography, motion, and websites. One studio, one visual standard across every surface and medium.
Who is the studio for?
Music is the root: records, shows, festivals and venues. Around it, the studio works with brands and places that have a scene of their own: clothing and streetwear, film and TV, magazines, restaurants, bars and coffee shops, tattoo shops, record stores and concept stores. Past clients are based worldwide.
What does a project cost?
It depends on scope. A single asset is not the same project as a full campaign, brand identity, or site. We scope every project clearly and send a quote before anything starts · email han@hblrstudio.com with the brief and timeline and you get a straight answer, not a range.
What does a full visual project include?
It depends on the moment. For a release: cover and back artwork, vinyl, merch, and the campaign across streaming and social. For an event: poster system, tickets, wristbands, passes and social assets. For a brand or a place: identity, signage, menus or packaging, photos and the site. All from the same visual direction, scoped to the project.
Can you build the website too?
Yes. Design and development happen in the same studio: custom sites, press pages, launch and event landings, and stores (Shopify or custom), each with a CMS you manage yourself. The site is designed to feel like part of the same project, not a separate thing bolted on at the end.
Do you photograph shows and events outside Paris?
Yes. Based in Paris, with shows photographed across France, Spain and the UK. Concerts, launches, openings and club nights · edited and delivered for press and social.
How do we start a project?
Email han@hblrstudio.com with what you're building, where it needs to land, and when it needs to be ready. You get a reply with first questions and a clear scope. Concepts follow in days, not weeks, and source files are always yours.
Do you only work in music?
No. Music is where the studio comes from and it's still the core, but the same work fits any brand where the image carries the experience: fashion, food and drink, nightlife, retail, film and TV.